In our talk at GDC 2018, we explored what gamer motivations would look like if we defined “casual/core/hardcore” gamers using different assumptions—e.g., by self-identification with labels vs. by gaming frequency vs. by specific game titles they play. In this blog post, we’ll focus on the slice by self-identification with labels, but we’re hoping to cover at least one additional slice in a future post.

Data From the Gamer Motivation Profile

The Gamer Motivation Profile allows gamers to take a 5-minute survey to get a personalized report of their gaming motivations, and see how they compare with other gamers. Over 350,000 gamers worldwide have taken this survey. The 12 motivations that are measured in our model were identified via statistical analysis of how gaming motivations cluster together. You can get a more detailed description of our gamer sample here.

See how you compare with other gamers. Take a 5-minute survey and get your Gamer Motivation Profile

How We Asked Gamers About Their Gamer Type

In the survey, here’s how we asked gamers about their self-identification with gamer type labels: