faction Archives - Quantic Foundry

Picking Sides: How Faction Choice Creates Cohorts with Different Motivation Profiles

By Nick Yee|2021-03-04T10:54:47-08:00March 4th, 2021|Analytics, Video Games|5 Comments

[This post is co-authored with Chris Karzmark, a mixed-methods UX & games researcher, and recent Ph.D. graduate from UCSC in Cognitive Psychology.] Many games ask players to pick a faction. Strategy games typically put this choice at the beginning of a match (e.g., Zerg, Terran, or Protoss in Starcraft) while RPGs might offer branching versions [...]

The Dark Side Attracts Younger Gamers

RPGs are known for creating deep narratives where players are able to immerse themselves in a compelling world and get lost in their “role”. As developers seek to create more immersive worlds, characters have become more and more customizable. Not only can players choose what their character looks like, or their base stats and abilities, [...]