The Open World genre has grown a lot over the past decade, with well-known franchises from multiple game studios. These range from the space opera Mass Effect to the criminal underworld of Grand Theft Auto. Yet this is still a relatively young and fluid genre, and that made us curious to see if we could [...]
In Open World Games, Most Players Balance Exploration with Completing Campaign. Those Who Prioritize Campaign Are Younger.
Although gamers are often lumped together as “people who enjoy playing videogames”, there is often a lot of variability in the types of things people like to do while playing. Most have a preferred genre, and even within genres a preferred style of play. How We're Playing Fallout 4 Take Fallout 4 for example, a [...]
As Gamers Age, The Appeal of Competition Drops The Most. Strategy is The Most Age-Stable Motivation.
When I first started running large online surveys of gamers in the days of EverQuest, I was a 20-year-old undergrad psych major. I remember looking at the age distribution of those online gamers where about 20-30% were over the age of 30 (and a fair number above 40), and thinking to myself, wow those gamers [...]
In our last blog post, we created a map of the Strategy game genre to explore how gamers’ preferences for Excitement or Strategy can influence the types of strategy games they are likely to play. But gaming motivations not only impact genre preference, they also impact playstyle within game genres. Leeroooooooy Jenkins! The infamous Leeroy [...]
The Gamer Motivation Profile allows gamers to take a 5-minute survey to get a personalized report of their gaming motivations. Currently, we have data from over 140,000 gamers worldwide. In the survey, we also ask gamers to list their favorite game titles. This allows us to pivot between gamers and games--we can use the aggregated [...]
In our last blog post, we presented a visual clustering of gaming motivations based on data from over 140,000 gamers, showing how they group into 3 high-level clusters. Here’s that map again below for ease of reference. In this post, we’re going to explain the unintuitive Action-Social cluster and show you that gaming motivations are [...]
Last week, we presented a handy reference chart of our Gamer Motivation Model based on our data from over 140,000 gamers. Here it is again for ease of reference. Want to know how you compare with other gamers on these motivations? Take a 5-minute survey and get your Gamer Motivation Profile. As we mentioned, motivations [...]
A total of over 140,000 gamers worldwide have now completed the Gamer Motivation Profile. Statistical analysis of how motivations cluster together is consistent with what we reported earlier. Want to know how you compare with other gamers on these motivations? Take a 5-minute survey and get your Gamer Motivation Profile. To make the Gamer Motivation Model [...]
Try out the Game Recommender Engine! Around the time when we figured out how to identify the most popular games for each gaming motivation, we realized we had solved almost all of the analytic components needed to provide personalized game recommendations to gamers who take the Gamer Motivation Profile. In our feedback surveys, this was [...]
When we started developing the Gamer Motivation Profile, we wanted to make sure we had a way of debugging any potential issues with the motivation scores. So as a reference point, we asked gamers to list their favorite video games (up to 3). The data we received from over 100,000 gamers allowed us to do [...]